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Plant-Based Seafood Products

The Fish Peas Plant-Based Seafood Line is Made with Pea Protein

— October 9, 2021 — Marketing
The Fish Peas plant-based seafood line is a new range of alternative products from the canned fish producer that will provide consumers with a way to incorporate an animal-free option into their diet. The products come in the form of spreads, salads and flakes, which are all crafted using yellow pea protein and come as a response to the growing demand for seafood-like alternatives. The yellow pea is reported by the brand to be one of the most sustainable plant proteins out there, which is based on its carbon footprint estimations when incomes to cultivation, processing, drying and waste management.

CEO of Karavela Andris Bite spoke on the new Fish Peas plant-based seafood line saying, "Currently, there is a lack of understanding about how plant-based seafood products should taste. We are planning to change that, combining our extensive experience as a canned fish producer with sustainable innovation in the realm of plant-based ingredients. With the launch of our vegan products, we plan to become trendsetters in the plant-based fish product market, leading the way for other brands that want to create new vegan products and tastes.”
Trend Themes
1. Plant-based Seafood - Opportunity for creating new plant-based seafood products with sustainable ingredients.
2. Yellow Pea Protein - Opportunity for exploring the use of yellow pea protein as a sustainable plant protein for alternative food products.
3. Vegan Seafood Market - Opportunity for leading innovation and trendsetting in the vegan seafood market with new and innovative plant-based seafood products.
Industry Implications
1. Food and Beverage - Opportunity for growth and innovation in the plant-based seafood market in the food and beverage industry.
2. Agriculture - Opportunity for exploring sustainable plant-based protein sources for food products in the agriculture industry.
3. Packaging - Opportunity for developing eco-friendly and sustainable packaging solutions for plant-based seafood products in the packaging industry.
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