This pizzeria interior has an elevated aesthetic that truly sets it apart from its competitors. The name of the restaurant is Humble Pizza and it specializes in the creation and curation of plant-based dishes. The business is located on King's Road which is "a boutique-lined street in London's affluent Chelsea neighborhood."
Child Studio was commissioned to create the pizzeria interior. The firm embraced the design-forward and classy location of the business and created a welcoming and colorful aesthetic. Inspired by "the workmen's cafes [...] which sprung up accross London in the 1950s," Child Studio's approach facilitates an enticing atmosphere that offers a contemporary twist on the Formica cafe.
Embracing historic value within the narrative of this pizzeria interior is a great way to bring in curious and design-driven clientele.