Orbit Gum's Mega Pack Helps to Reduce Plastic Waste
Laura McQuarrie — May 22, 2021 — Eco
References: mars & prnewswire
Orbit Gum's Mega Pack is a more sustainable packaging solution with an outer component that's designed to be recycled in about half of the recycling streams in the United States, with more locations to come. For this packaging solution, Mars Wrigley teamed up with How2Recycle to include an on-pack guide that details how to recycle each part of the pack so that more materials end up in the right places.
The pack of gum is positioned as a perfect product for a "first post-pandemic date or for sharing amongst your larger group" and it's being introduced at a time when people will be looking forward to gathering in close proximity once again.
With designs like this eco-friendly gum pack, Mars Wrigley is working towards a goal of 100% reusable, recyclable or compostable packaging by 2025.
The pack of gum is positioned as a perfect product for a "first post-pandemic date or for sharing amongst your larger group" and it's being introduced at a time when people will be looking forward to gathering in close proximity once again.
With designs like this eco-friendly gum pack, Mars Wrigley is working towards a goal of 100% reusable, recyclable or compostable packaging by 2025.
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