Sweet Baby Ray's introduced No Sugar Added Barbecue Sauces as a new line of low-carb, low-sugar barbecue sauces that are just as full-flavored as ever. The new Original and Hickory sauces were developed to share the same sweet, tangy and smoky flavors as ever but now with just a gram of sugar from naturally occurring sources and one gram of net carbs per serving.
As well as being free from added sugars, the sauces promise to appeal to ingredient-conscious consumers with an eye for gluten-free, vegan, vegetarian and keto-friendly formulas. While there are some low-sugar and sugar-free sauces on the market, Sweet Baby Ray's set out to create its own options with a rich texture and the natural sweetness of tomatoes.
Image Credit: Sweet Baby Ray's
Key Themes Behind This Trend
- Low-sugar BBQ Sauces
- Opportunity for creating low-sugar BBQ sauces that appeal to health-conscious consumers.
- Gluten-free BBQ Sauces
- Opportunity for developing gluten-free BBQ sauces to cater to ingredient-conscious consumers.
- Keto-friendly BBQ Sauces
- Opportunity to innovate keto-friendly BBQ sauces for the growing number of people following the keto diet.
Where This Applies
- Food and Beverage
- Opportunity for food and beverage companies to create and market low-sugar and gluten-free BBQ sauces.
- Health and Wellness
- Opportunity for health and wellness companies to develop keto-friendly BBQ sauces for health-conscious individuals.
- Specialty Diets
- Opportunity for specialty diet companies to offer a variety of low-sugar, gluten-free, and keto-friendly BBQ sauces.