The McDonald's McPlant is being launched in the UK thanks to a partnership with Beyond Meat that will provide patrons with a meat-free way to enjoy the taste of a burger. The sandwich consists of the Beyond Meat meatless patty that is paired with a vegan cheese slice that has been formulated to taste just like the McDonald's original cheese slices found on its meat-based burgers. The burger is topped with an all-new vegan sauce to make the sandwich suited for vegan consumers.
Chief Marketing Officer at McDonald's UK and Ireland Michelle Graham-Clare boasted about the new McDonald's McPlant saying, "We’re so pleased to be finally launching McPlant in the UK and Ireland. As with every McDonald’s offering, we take our time to ensure it meets the highest standards and is something that all our customers will enjoy. We are always looking for different ways to innovate and meet our customers’ needs, and with McPlant we have a delicious plant-based burger that will appeal to everyone. Whether you’re vegan or just fancy a plant-based patty, we’re confident you will enjoy the McPlant."