Ideas
Explore the world's #1 largest database of ideas and innovations, with 465,408 inspiring examples.
Trend Reports
Discover why 1,257 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 316,760 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,257 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 316,760 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,207 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 465,408 cutting edge ideas.

Jetpack Golf Carts

The Martin Jetpack 'BW-Air' is Tested by PGA Champion Bubba Watson

— July 19, 2016 — Marketing
Maybe it's because he has such an unconventional name, but PGA Tour golfer and Masters champion Bubba Watson isn't shy of pushing the limits of the gentlemanly sport with the help of Martin Jetpack. In a promotional video, Watson uses a new 'BW-Air' personal jetpack to fly over the course in lieu of a traditional golf cart.

Released as a hype-up for the upcoming Olympic Games in Rio, in which golfing will be an event for the first time in over 100 years, the video shows Bubba flying through Methven golf course in New Zealand. According to the video, though, the BW-Air isn't just a gimmick; it gives golfers the ability to look at their lie from a bird's eye view and decide their next shot with a more thorough understanding of the course.

Regardless of its potential for use by regular golfers, the video illustrates how golf, a traditionally stodgy sport, is transitioning toward the fun and freedom of internet culture.
Trend Themes
1. Jetpacks in Sports - Incorporating jetpack technology into traditional sports like golf offers a disruptive innovation opportunity to enhance the experience and attract a younger audience.
2. Aerial Analysis - Utilizing jetpacks to provide a bird's eye view of the course opens up innovative possibilities for analyzing and strategizing in various sports and outdoor activities.
3. Tech-driven Sports - The merging of technology and sports presents disruptive innovation opportunities to create unique and exciting experiences that appeal to a tech-savvy audience.
Industry Implications
1. Sports Equipment - The integration of jetpack technology in sports equipment presents innovative possibilities to revolutionize traditional sports and attract new customers.
2. Tourism and Leisure - Incorporating jetpack experiences in tourist destinations or leisure activities can offer unique and thrilling attractions that cater to adventure-seeking consumers.
3. Aerospace - The development and application of jetpacks in sports and recreational activities can drive advancements in aerospace technology and expand its market potential.
6.6
Score
Popularity
Activity
Freshness