LUA Peanut Butter is an all-natural brand from Costa Rica that boasts inventive packaging in bold hues. Packaged in mason jars, the experience of LUA Peanut Butter's branding is rooted in communicating the gourmet cultivation process with particular attention to high quality ingredients.
LUA Peanut Butter is currently available in three flavors, including plain, caramel and chocolate. The three flavored varieties are an example of naturally flavored spreads that replicate familiar taste profiles with healthier ingredients. Each of the flavors is communicated with a different color label and lid. Using the humble materials of aluminum and glass, the product communicates its natural origins and depicts itself as down to earth, making it stand out on store shelves.