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L-Bank Annual Report by Jung von Matt Visualizes Tricky Numbers

 - Oct 19, 2012
References: behance.net & psfk
Most business reports are printed on paper and packaged into a binder, but not the L-Bank Annual Report. Instead, it has taken a decidedly artistic turn. Turned into a multi-room art exhibit, the State Bank of Baden-Wuerttemberg has visualized abstract numbers and percentages with concrete objects for a better grasp on the company's standing. At least for those who have no idea how to comprehend a typical annual report.

Created by German agency Jung von Matt, the L-Bank Annual Report art installation covers a range of subjects: business development, economic development, residential development, helping families, environmental and climate protection, infrastructure development, education and technology parks. For instance, 266 desk lamps were used to illustrate the number of company headquarters located in parks.