Transparent Geo Facades

The KNN Media Center Represents the Streaming Nature of Broadcasting

The KNN Media Center will be the new headquarters of Korea News Network in Busan, South Korea. Designed by Californian architects DRDS in collaboration with Ilshin Architecture and Engineering, the KNN Media Center is due to open in 2012, at which point it will be home to broadcast studios, retail outlets and, oddly, a teddy bear museum.

In terms of aesthetics, the KNN Media Center features an exterior with a transparent geometric design. According to the architects, “The project’s design explores the streaming nature of broadcast as a fresh and progressive example of informed media reporting. The building presents soft surface geometry at its base allowing visitors to subtly transition between external and internal public programs.”

Transparent Facades
The use of transparent facades in building designs that blur boundaries between interior and exterior spaces, creating opportunities for immersive experiences.
Geomtric Modular Design
The use of geometric patterns that increase building efficiency and allow for modular design opportunities in construction projects.
Mixed-use Spaces
The creation of mixed-use spaces that combine multiple functions such as retail, entertainment, office and residential spaces to enhance user experiences and provide added convenience.

Industries Being Reshaped

Architecture
Architecture firms can leverage the opportunity to incorporate geometric facades as a signature design element in their building projects.
Real Estate Development
Real estate developers can capitalize on the trend to develop mixed-use spaces that appeal to a broad spectrum of tenants.
Tourism and Entertainment
Tourism and entertainment industries may benefit from the immersive experiences created by transparent facades, where visitors can interact with natural surroundings in new ways.
SCORE
2.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 55%
Activity 5%
Freshness 8%