KFC launched a humorous ad that reveals the KFC Console, after two high profile gaming consoles were recently revealed, created by Sony and Microsoft. The KFC console was showcased through a video on the company's Twitter account. The video shows a KFC bucket as the console where certain features are highlighted, including a 'chicken chamber,' as well as 'cross-platform compatibility.' KFC's video also indicates that the KFC Console will be released on November 11th, 2020.
Overall, the reveal is in line with the organization’s current direction. Previously KFC launched a 'gaming' division. Previously KFC launched a blue tooth gaming controller, which was viable through purchasing a To-Go chicken box. It is clear KFC is looking to attack gaming-focused consumers by leveraging humor.
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