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Lusciously Aromatic Hazy IPAs

This IPA is Bursting With Juicy Flavors & Hoppy Goodness

— February 8, 2023 — Lifestyle
Sierra Nevada Brewing has launched a delicious new hazy IPA that is simply exploding with flavor and aromas, making it a brew that will well and truly appeal to both seasoned lovers of hazy IPAs as well as those who have jumped on the hazy bandwagon more recently.

The 'Juicy Little Thing' hazy IPA makes use of a trifecta of hops comprising the El Dorado, Mosaic, Citra and Sterling varieties. Creating with a unique strain of yeast, this brew offers in-your-face elements of apricot, tropical fruits and citrus, all of which are favorites of the hazy category. The beer comes in at 6.5 percent ABV and 33 IBU (International Bitterness Units).

Available only from January through April, the 'Juicy Little Thing' hazy IPA is part of Sierra Nevada Brewing's 'Limited Hazy' series.

Image Credit: Sierra Nevada Bewing
Trend Themes
1. Limited Hazy Series - Breweries can create limited edition hazy IPA series to create excitement among consumers while showcasing their creative skills.
2. Unique Strain of Yeast - Craft breweries can experiment with different yeast strains to create unique and differentiated hazy IPAs appealing to different tastes and preferences.
3. Explosion of Flavors and Aromas - Craft breweries can also experiment with different hops to create complex and unique flavor profiles in their hazy IPAs.
Industry Implications
1. Craft Beer Industry - Craft breweries can leverage unique flavor profiles in their hazy IPAs to differentiate themselves from competitors within the market.
2. Alcoholic Beverage Industry - Alcoholic beverage companies can create new hazy IPAs to cater to the growing demand for craft beer among consumers.
3. Limited Edition Packaging Industry - Companies can leverage the popularity of craft beer by designing and producing limited edition packaging for hazy IPA series, targeting craft beer enthusiasts.
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