'Bread Face' Created an ASMR Ad for Sydney Garber's High-End Jewelry

 - Nov 1, 2017
References: instagram & adweek
'Fine Dining' is the name of a sponsored jewelry ad recently shared by Garage Magazine featuring dazzling accessories by Sydney Garber, as well as the Internet sensation 'Bread Face.'

The Bread Face blog was created a few years ago, featuring exactly what it sounds like—a woman who smashes her face into a loaves of bread, typically for the purposes of ASMR. ASMR is a phenomenon that's known as "Autonomous Sensory Meridian Response" and can be described as tingling sensations on the skin that are triggered by certain sounds.

In 'Fine Dining,' Bread Face squishes soft rolls, taps on crunchy loaves and smashes her face into piles of croissants.

Beer brand Norrlands Guld Ljus and IKEA are among other brands to integrate ASMR into their advertisements.