LYTT is refreshing the hard seltzer category with its Guarana-infused hard seltzer teas that are sparkling, gluten-free, zero-sugar and just 100 calories. The canned beverages are made by brewing alcohol from fermented sugar with guarana and organic tea and creating a flavorful blend with organic cane alcohol. In the crowded hard seltzer category, the brand sets itself apart with unique flavors like Moroccan Mint Tea, Raspberry Black Tea, and Peach Black Tea. As LYTT founder and CEO Michel Myara says: "I was waiting for someone to do something original and it didn't happen. So, I rolled up my sleeves and got to work. I wanted to develop the hard seltzer with the most points of differentiation."
LYTT differentiates itself by using guarana and herbal ingredients like monk fruit, which help to create sweet and flavorful drinks without sugar.
Image Credit: LYTT