Check out this Good Ol' Sailor Vodka, Sweden's very first vodka that comes in a PET bottle.
One of the first-ever organically grown and made vodkas, the Swedish Good Ol' Sailor Vodka erupts an explosion of clean and fruity flavor with a spicy aftertaste. Distilled four times over, completely environmentally friendly, and coming in a wicked bottle design, the Good Ol' Sailor Vodka is the premium choice drink for all eco-green drinkers.
Implications - With global warming and the general health of the planet becoming an increasing concern amongst consumers, companies would be wise to provide products that are eco-friendly. Making use out of recyclable materials is one way that companies can alter their designs in order to appeal to these customers who wish to reduce their carbon footprint.