Princes has announced fully recyclable tuna packs that will be rolling out now in the UK as part of its continued sustainability journey. The brand has launched four-packs that are bound in cardboard sleeves and will be launching packs of three in the fall along with six-packs in March of 2022. This speaks to the overall goal of the brand to make all of its packaging 100% recyclable, reusable or compostable by the year 2025.
Group Director at Princes Neil Bohannon spoke on the new fully recyclable tuna packs saying, "The move of our multi-packs to cardboard is an important stage of our journey towards being plastic free – something we know is vitally important to our consumers. We will continue to invest in this despite the other challenges faced in the current climate, demonstrating our commitment to our own sustainability journey as well as the support we can offer our consumers.”
Key Themes Behind This Trend
- Recyclable Packaging
- Brands are introducing fully recyclable packaging, promoting sustainability practices that are appealing to consumers.
- Compostable Packaging
- Brands are developing and adopting compostable packaging to reduce waste and promote a circular economy.
- Reusable Packaging
- Brands are implementing reusable packaging options, reducing single-use waste and giving consumers a more eco-friendly option.
Where This Applies
- Food and Beverage
- The food and beverage industry is exploring innovative packaging solutions to promote sustainability practices among consumers.
- Retail
- Retailers are partnering with brands to offer environmentally-friendly packaging options that appeal to consumers committed to sustainability practices.
- Packaging
- The packaging industry is developing new technologies and materials to meet the demand for eco-friendly and sustainable options in the market.
