The Frutilla fruit yogurts are a new lineup of products that have been created by Colanta that feature branding and packaging designed by Nathalia Polo. Each of the single-serve yogurts are intended to be a delicious, healthy way to maintain a healthy diet while on-the-go.
Many products on the market are being reformatted to favor single serving sizes that can be eaten while out of the house or as a way to maintain caloric restrictions. This is evident with the Frutilla fruit yogurts that are each intended to provide a delicious way to finish a meal or enjoy a snack without having to worry about portion control. Each of the Frutilla yogurts are branded with a loving aesthetic that highlights the charm of the simple product.
Why This Trend Is Growing
- Single-serve Yogurts
- There's an opportunity to create more flavors and variants of single-serve yogurts for on-the-go consumption.
- Health-conscious Snacks
- There's an opportunity to design more snacks that balance taste and good nutrition for health-conscious consumers.
- Branded Packaging
- There's an opportunity to create unique and eye-catching packaging designs to differentiate products in a crowded market.
Industries Being Reshaped
- Food and Beverage
- Food and beverage companies should consider creating health-focused, single-serve snacks that are easily portable.
- Packaging
- Packaging companies can explore designing more creative and engaging packaging that appeals to consumers and sets products apart.
- Marketing and Advertising
- Marketing and advertising firms can focus on developing brand identities that integrate health and wellness messaging to appeal to consumers who prioritize health-consciousness.
