noosa yoghurt is venturing into drinkable yogurt with the launch of its puree-infused yogurt smoothies made with whole milk. The Strawberry, Strawberry Banana, Mixed Berry and Mango Fruit Smoothies are packed into seven-ounce sizes and share 160 calories, five grams of protein, six grams of fat and nine grams of sugar—thanks to the fact that the Fruit Smoothies get their sweetness naturally from fruit, cane sugar and wildflower honey.
The brand identified growth within the drinkable yogurt category but found that consumers have been found left wanting when it comes to taste and texture. The Fruit Smoothies have the potential to be enjoyed as on-the-go snacks, especially as they are conveniently packed and can be consumed at any time of the day.
Image Credit: noosa yoghurt