Film Club Products Creates a Commercial That is Sweetly Endearing

 - Nov 8, 2011
References: publicis & creativecriminals
Film Club Productions recently unveiled a cleverly sketched commercial for the tissue brand Tempo. The production company was commissioned by the prestigious ad agency Publicis London. The campaign is to be the first in a series of commercials that are set to launch in Germany, Italy, and the Netherlands.

The 30 second advert entitled ‘Bike’ features hand-drawn animation that appears to be taking place on a sheet of Tempo tissue. The central figure is a tissue-packing boy on his bike who cycles his way through his stomping grounds offering a tissue to a his different neighbours who require their absorptive properties for various reasons. Illustrating the usefulness and compact qualities of the brand, the commercial Film Club Productions boasts an enticing style and a endearing storyline, the ultimate combo for a company that sells tissues.

Wonderfully detailed yet sweet and simplistic, Film Club Production’s commercial ‘Bike’ is sure to sell its fair share of tissues.