Dogfish Head Lemon Quest is a new, non-alcoholic wheat brew that's made with real lemon puree, blueberry juice, acai berries, monk fruit, sea salt and Hopsteiner Polyphenol-Rich Hop Pellets. The product is described as an "off-centered alternative" that's supremely refreshing and oriented towards those who love active lifestyles.
The non-alcohol alternative from Dogfish Head Craft Brewery shares just 90 calories in each 12-ounce can, plus bright and zesty citrus flavors, sweet notes from berries and a hint of salt for balance. As an all-natural brew, Dogfish Head Lemon Quest is bringing attention to the Mother Nature, Let’s Do This! program developed in partnership with leading environmental nonprofit The Nature Conservancy. This collaborative initiative encourages people to get outside and explore the outdoors in a way that speaks to them.
Key Themes Behind This Trend
- Non-alcoholic Beverages
- Dogfish Head's new non-alcoholic wheat brew is one example of the emerging trend of non-alcoholic beverages that cater to health-conscious consumers.
- Environmental Sustainability
- Dogfish Head's Mother Nature, Let's Do This! program highlights a trend towards environmentally sustainable business practices.
- Active Lifestyle Beverages
- Dogfish Head Lemon Quest is designed for active consumers seeking a refreshing, non-alcoholic beverage after physical activity.
Where This Applies
- Craft Beer
- Craft breweries like Dogfish Head are exploring non-alcoholic options to cater to the needs of health-conscious consumers and expand their product offerings.
- Environmental Nonprofits
- Partnerships between businesses and environmental nonprofits like Dogfish Head's collaboration with The Nature Conservancy are on the rise.
- Fitness and Sports Nutrition
- The trend towards active lifestyles has resulted in a demand for functional beverages that serve as a source of nutrition and hydration for active consumers.
