Tasty alcohol-free beers are sure to be invigorating and refreshing. With the popularity of alcohol-free and low-alcohol options growing, healthier recipes for social drinking are becoming a dominant part of the market.
Ceria Brewing Co. has two tasty alcohol-free beers on offer. One is the Grainwave Belgian-Style White Ale and the other is the Indiewave IPA. Both craft beers have half of the calories of full-strength beers and are vegan-friendly. The white ale is brewed with orange peel and coriander; its sweetness is complemented by hints of tartness from the citrus. The IPA, on the other hand, has a smoother citrus character and "an approachable bitterness" with its balanced caramel malts and West Coast hops.
Image Credit: Ceria Brewing Co.
Key Themes Behind This Trend
- Alcohol-free Beers
- As consumers' interest in low- or alcohol-free drinks increases, there is an opportunity for more innovative non-alcoholic beer offerings.
- Healthier Drinking
- With consumers seeking healthier options in their beverages, there is an opportunity for companies to develop low-calorie and/or vegan-friendly beer recipes.
- Craft Alcohol-free Beers
- As craft beer continues to rise in popularity, there is an opportunity for breweries to offer unique and high-quality alcohol-free options.
Where This Applies
- Breweries
- Breweries have an opportunity to develop and market new and innovative alcohol-free beer options.
- Food and Beverage
- With consumers seeking healthier drinking options, there is an opportunity for the food and beverage industry to market and distribute lower-calorie and/or vegan-friendly beer options.
- Retail
- As consumer interest in low- or no-alcohol beers increases, there is an opportunity for retailers to offer a wide variety of options and to educate consumers on the benefits of these products.
