Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Juice Matters' Cold Pressed Juices are Branded with Fun Names

 - Mar 8, 2016
References: juice-matters
With the rise in general health consciousness, consumers have come to know that cold-pressed juice beverages can be associated with good health. Moving beyond juice bottles that are designed to convey purity, Juice Matters emphasizes its exotic ingredient combinations with fun packaging and bold product names. In doing so, it seems as though health is simply a byproduct of enjoying a delicious juice.

In addition to having some straightforward names like Breakfast Chia and Vanilla Hemp Shake, Juice Matters also plays with hybrids like Roseberry (rosemary and blackberry) and Cranbeety (cranberry and beet). The brand is also fond of abbreviations in drink names like S&L (strawberry and lemons), WTGF?! Watermelon!, Root Down BCG (beet, carrot and ginger) and The Real MC, which alludes to some of the most frequently used ingredients in the lemon Master Cleanse.