As a producer of virtually everything and anything that has to do with citrus, it's fitting that Sunkist shared a citrus drink recipe to bring a twist to the classic Moscow Mule.
Sunkist's version is called the Citrus Mule and is appropriately infused with plenty of lemon in the form of an elixir, freshly squeezed juice, peels and garnishes.
Like the traditional version of this drink, vodka is what gives it the alcoholic kick. Sunkist uses a combination of Stoli's Vodka and Ginger Beer, which gives the drink an even tangier punch. However, the inclusion of sugar is a big help in cutting out some of the tartness of the strong ginger and lemon flavors featured in this cocktail.
What's Driving This Trend
- Citrus-infused Cocktails
- Exploring the use of citrus flavors in innovative cocktail recipes, adding a refreshing twist to classic drinks.
- Elixir Mixology
- Creating unique elixir-based drinks that enhance the flavor profiles of cocktails, offering a new way to experience classic recipes.
- Ginger Beer Reinvention
- Reimagining the use of ginger beer in cocktails by combining it with citrus flavors, resulting in bold and tangy new drink options.
Who This Affects Most
- Beverage Industry
- Opportunity for beverage companies to develop and promote citrus-infused cocktail products that cater to the growing demand for unique and refreshing beverage options.
- Hospitality Industry
- Restaurants, bars, and hotels can take advantage of elixir mixology to create signature cocktails and offer customers a unique and innovative drinking experience.
- Craft Distilleries
- Craft distilleries can explore new recipes that incorporate ginger beer and citrus flavors, capitalizing on consumers' interest in craft cocktails with bold and tangy flavors.
