Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

This Chobani Greek Yogurt is Branded Just for Kids

 - Aug 2, 2014
References: chobani & thedieline
Chobani Greek Yogurt has definitely staked its claim in the dairy market for adults, but the yogurt brand now has a new line out just for kids. The low-fat, freezable yogurts include basic fruit flavors that kids like Banana, Strawberry, Grape & Watermelon, plus a decadent Chocolate Dust yogurt for something really dessert-like.

To show off just how fun good health can be, the Chobani yogurts are packaged with in a vibrant, poppy Keith Haring style, with illustrations that take the images of fruits on imaginative journeys. Each of the yogurt flavors has a slightly different story to tell, although the individual on-the-go Chobani yogurt tubes depicts some sort of high-energy activity like karate, surfing or soccer.