Designer Kiss Miklós was put to the task of developing an animated advertisement that could hide in plain sight along other framed prints at the Trafiq Bar & Club.
The result is a looping animation that starts with a dynamic graphic that reads "Don't just open a beer, open your world." The letter "L" in the last word is shaped like a beer bottle and the animation zooms into this point. From here, the cycle continues as what's on the screen flips between the bottle and the text. Since the bottle featured in the ad is so prominent, Miklós also designed a limited edition 'LOVE' Heineken bottle that could be sold at the Trafiq Bar & Club alongside the unique moving poster.