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Bold Tex Mex Appetizers

On the Border Just Debuted a New Shareable Border Bites Menu

— August 23, 2019 — Lifestyle
On The Border Mexican Grill & Cantina is ushering in the fall season with a brand-new Border Bites Menu. Bursting with bold, Tex Mex flavors, the new lineup is perfect for sharing.

On The Border's new Border Bites Menu consists of six appetizers that are bite-sized so they can easily be shared. Standouts from the new menu include the Puffed Gorditas, which are topped with the chain’s signature queso, the Street-Style Corn finished with a lime-cilantro chimichurri and lime crema, and the Avocado Fries, which are served with a side of red chile sauce for dipping.

With a growing number of consumers looking for smaller, sharable plates, the new Border Bites Menu caters to social diners.


Image Credit: On The Border.
Trend Themes
1. Small Plate Sharing Menus - Restaurants can innovate by offering sharable, bite-sized plates with unique flavors, attracting social diners and providing a more varied experience for customers.
2. Tex Mex Fusion Cuisine - Innovative chefs can experiment with bold, Tex Mex flavors to create new and exciting appetizers and small plates that offer a fresh twist on traditional Mexican cuisine.
3. Gourmet Fast-casual Dining - The popularity of shareable small plates presents an opportunity for quick-service and fast-casual restaurants to elevate their menu offerings, creating a more sophisticated dining experience despite being quick and convenient.
Industry Implications
1. Restaurant - Restaurants can create a competitive advantage by offering unique and shareable small plates with bold Tex Mex flavors, taking advantage of the growing trend of social dining.
2. Food and Beverage - Manufacturers and distributors of Tex Mex food products can capitalize on the popularity of the cuisine and explore new flavors and formats for the market.
3. Hospitality - Hotels and resorts can incorporate the trend of small plate sharing into their restaurant offerings, providing guests with unique and flavorful dining experiences while also capitalizing on the social aspect of dining.
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