Family-Sized Fajita Platters

On The Border is Introducing a New Ultimate Fajita Feast

On The Border Mexican Grill & Cantina is helping families celebrate the holiday season together with two new family-style feasts: the new Ultimate Fajita Feast and new Family Pick Two Feast.

Building on the success of the chain's popular Mesquite Fire Fajitas menu, the new family-style feasts are designed to make it easier to feed up to four people at once. The new Ultimate Fajita Feast features On The Border’s new fire-grilled outside skirt steak, thick-cut chicken, fire-grilled shrimp, and pork carnitas, all served with fresh sauteed vegetables. For families with more specific preferences, the Family Pick Two Feast allows groups to pick the two fire-grilled meats they most want to enjoy with their fajitas. As Chef Tony Fialho, Director of Culinary at On The Border, explains, "Now we are offering our Mesquite Fire Fajitas on a huge, family-style skillet to bring up to four people together for a shareable fajita feast.”

Image Credit: On The Border Mexican Grill & Cantina

Family-style Dining
Restaurants are shifting towards larger, shareable dishes that foster communal dining experiences.
Customizable Meals
Offering customizable meal options allows customers to tailor their dining experience to their preferences.
Holiday-themed Menus
Special seasonal offerings can enhance customer engagement and attract group gatherings during festive occasions.

Industries Being Reshaped

Restaurant
Restaurants are creating group-friendly menus that promote social dining and enhanced family experiences.
Culinary Arts
Innovation in culinary offerings enables chefs to design versatile and appealing dishes that cater to diverse tastes.
Food Service
The food service industry is continually evolving to introduce new ways of dining that make sharing meals more convenient.
SCORE
2.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 12%
Activity 13%
Freshness 38%

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