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Plant-Based Sausage Sandwiches

Einstein Bros. is Testing a Beyond Sausage Spicy Sunrise Sandwich

— July 21, 2020 — Lifestyle
With the demand for plant-based offerings only continuing to grow, the popular bagel purveyor Einstein Bros. is testing out a new Beyond Sausage Spicy Sunrise Sandwich.

Einstein Bros.' new Beyond Sausage Spicy Sunrise Sandwich is a vegetarian-friendly breakfast offering that's currently being tested at three select locations in Denver, Colorado. The savory new sandwich starts with a Beyond Meat breakfast sausage patty that tastes just like real sausage, but is completely plant-based. The faux sausage is then paired with avocado, cheddar cheese, egg, and a spicy Jalapeno Salsa shmear. The whole thing is served on a green chile gourmet Bagel for that extra bit of heat.

Fans of the new plant-based Beyond Sausage breakfast patty can also add the protein to any other sandwich for an extra charge.

Image Credit: Einstein Bros.
Trend Themes
1. Growing Demand for Plant-based Offerings - The increasing demand for plant-based options presents opportunities for businesses to innovate and create more vegetarian-friendly products.
2. Beyond Meat as a Meat Substitute - The rise of Beyond Meat and other plant-based meat substitutes opens up possibilities for businesses to develop products that mimic the taste and texture of real meat.
3. Incorporating Spicy Flavors in Breakfast - The popularity of spicy flavors in breakfast foods creates opportunities for businesses to experiment with adding heat to traditional breakfast items.
Industry Implications
1. Food and Beverage - The food and beverage industry can capitalize on the growing demand for plant-based options and develop innovative vegetarian-friendly products.
2. Meat Substitute - The meat substitute industry has the potential to disrupt the traditional meat industry by offering plant-based alternatives that closely resemble real meat.
3. Fast Food and Quick-service Restaurants - Fast food and quick-service restaurants can tap into the trend of incorporating spicy flavors in breakfast and attract customers who enjoy bold and flavorful morning meals.
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