Adults are becoming increasingly interested in alcohol-free alternatives and drinks producer Healeys offers a grown-up take on sparkling juices with Avalade. The high-quality drinks are offered in five natural flavors—Sparkling Cornish Apple, Cornish Elderflower, Cloudy Lemonade, Rose Lemonade and a non-alcoholic Ginger Beer—all of which are sold by the bottle. The simple beverages combine freshly pressed apples and sparkling water, all without added sugar, artificial colors or flavorings.
As a Cornish drinks producer, Healeys combined the Cornish word for "apple" with "ade" to express how its new drinks add extra sparkle to fruit beverages.
The rise of low- and no-alcohol beverages indicates that consumers are looking for beverages that are rich in flavors and textures and share more health benefits than they do undesirable effects.
Image Credit: Healeys
Key Themes Behind This Trend
- Alcohol-free Beverages
- The trend towards alcohol-free beverages shows an opportunity for companies to produce sophisticated non-alcoholic drinks that have rich flavors and textures.
- Sparkling Juices
- The trend towards sparkling juices shows an opportunity for companies to produce high-quality and refreshing sparkling fruit beverages that can be enjoyed as a non-alcoholic alternative.
- Natural Flavors
- The trend towards natural flavors shows an opportunity for companies to produce beverages that use real fruit and ingredients, and avoid artificial colors and flavorings.
Where This Applies
- Beverage Industry
- The beverage industry has an opportunity to produce a wider range of non-alcoholic drinks that cater to consumers' demand for both sophisticated and healthy options.
- Fruit Juice Industry
- The fruit juice industry can innovate by exploring different ways to incorporate natural, real fruit ingredients into their products and creating premium, high-quality fruit juice beverages.
- Health Food Industry
- The health food industry can benefit from producing beverages that have health benefits and provide consumers with a refreshing and non-alcoholic alternative to traditional soft drinks.
