Climbing gyms have gained popularity lately as a way for people to get exercise in a fun and challenging environment, and 'Augmented Climbing Wall' is a company devoted to further gamifying the climbing experience. The company's system uses AR technology to turn climbing walls into games, challenges, guides and much more.
According to its website, Augmented Climbing Wall uses a combination of projected graphics and proprietary body tracking technology to make interactive games and training exercises for climbers.
The games include Whack-A-Bat, in which climbers have to reach and "whack" images that pop up around the wall, and a version of Pong in which climbers have to touch a ball to reverse its direction and send it toward their opponent. For training, the Augmented Climbing Wall system can chart routes for climbers or even project images of the climbers themselves as instruction.
Why This Trend Is Growing
- Gamified AR Climbing Walls
- Disruptive innovation opportunities include developing new interactive games and training exercises to make the climbing experience more engaging and challenging.
- Projected Graphics for Interactive Climbing
- Opportunities lie in creating innovative ways to use projected graphics to enhance the climbing experience, such as charting routes and projecting instructions.
- Proprietary Body Tracking Technology in Climbing
- Disruptive innovation opportunities can be found in further developing the use of proprietary body tracking technology to create more immersive and personalized climbing experiences.
Industries Being Reshaped
- Fitness and Recreation
- The fitness and recreation industry can embrace disruptive innovation by incorporating gamified AR climbing walls to attract and engage customers.
- Virtual and Augmented Reality
- The virtual and augmented reality industry can explore opportunities in creating specialized AR technology for climbing walls to enhance the user experience.
- Sports and Training
- The sports and training industry can leverage proprietary body tracking technology to revolutionize climbing training programs and improve performance.
