This collection of skin care branding techniques helps to identify some of the major themes that are consistently at play within the cosmetics industry and the kind of results they're getting. Many consumers are constantly on the hunt for products that will help them enhance, repair or maintain the features of their skin. As such, the main way to find out which products are their favorite is to try them out, but in order to get that far, they need to have their attention caught by packaging.
The branding and packaging techniques that these retailers take range from simplistic to ornate; more often than not, benefits are either used as an advertising tool on the label or hidden away in the fine print. Which ever method, it's certain that after perusing these skin care branding techniques that you'll most definitely look twice when looking for a new moisturizer.
30 Savvy Skin Care Branding Techniques
More Stats +/-
Future Festival & Malcolm Gladwell - Early Bird Deadline
Macho Packaging For Male Moisturizer
Budding Skincare Branding
Effervescent Sunblock Branding
Pioneering Natural Makeup Companies
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.