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30 Savvy Skin Care Branding Techniques

From Purist Beauty Products to Blackboard Bottle Branding

— January 28, 2013 — Lifestyle
This collection of skin care branding techniques helps to identify some of the major themes that are consistently at play within the cosmetics industry and the kind of results they're getting. Many consumers are constantly on the hunt for products that will help them enhance, repair or maintain the features of their skin. As such, the main way to find out which products are their favorite is to try them out, but in order to get that far, they need to have their attention caught by packaging.

The branding and packaging techniques that these retailers take range from simplistic to ornate; more often than not, benefits are either used as an advertising tool on the label or hidden away in the fine print. Which ever method, it's certain that after perusing these skin care branding techniques that you'll most definitely look twice when looking for a new moisturizer.
4.1
Score
Popularity
Activity
Freshness
30
Socially Conscious Skincare
Socially Conscious Skincare
Kiehl's Ultra Facial Cream and AMfAR Collaborate to Fight AIDS
<
29
Homemade Cleaner Kits
Homemade Cleaner Kits
Eco-Me DIY Boxed Sets Provide Ingredients for Natural Cleaning Concoctions
<
28
Avian-Themed Grooming Products
Avian-Themed Grooming Products
The Aesop 'Bird' Grooming Kits Bring Nature and Science Together
<
27
Football-Inspired Moisturizers
Football-Inspired Moisturizers
GameFace Moisturizer is Marketed for the Macho Man
<
26
Macho Beauty Products
Macho Beauty Products
The Nivea Revitalizing Skincare Line Offers a Fresh Face for Young Men
<
25
Stem Cell Skincare
Stem Cell Skincare
Korea's Cellure Claims to Improve Skin Elasticity and Cell Regeneration
<
24
Back Pocket Packaging
Back Pocket Packaging
Levi's Denim-Inspired Body Products for Men Designed by Lama Khayyat
<
23
Healthy Skin Products
Healthy Skin Products
Aloevive is a Cosmetics Company Using Certified Organic Aloe Vera
<
22
Cannabis-Infused Skincare Products
Cannabis-Infused Skincare Products
Give Your Skin Love with Apothecanna Pain-Relieving Cosmetics
<
21
Skincare Subscriptions for Men
Skincare Subscriptions for Men
Bread and Butter Offers Seasonal Kits to Meet a Man's Needs
<
20
Honey-Infused Cosmetics
Honey-Infused Cosmetics
'beeline' by Sweet Beginnings Offers Natural Products
<
19
Purist Beauty Products
Purist Beauty Products
Go Au Natural With the Belmondo Organic Skin Care Line
<
18
Silken Seaweed Branding
Silken Seaweed Branding
Seathalasso Packaging Embodies the Purity of Aqueous Ingredients
<
17
Airport-Inspired Branding
Airport-Inspired Branding
Gate Skincare Packaging Attracts the Traveling Businessman
<
16
Cuisine-Based Cosmetics
Cuisine-Based Cosmetics
Dr. Nicholas Perricone Releases a New Skincare Line Through Sephora
<
15
Simplified Ingredient Skin Care
Simplified Ingredient Skin Care
S.W. Basics of Brooklyn Offers Ethical and Sustainable Products
<
14
Macho Packaging For Male Moisturizer
Macho Packaging For Male Moisturizer
A Winnder
<
13
Earthy Skin Product Packaging
Earthy Skin Product Packaging
Pangea Organics Skincare Gives Consumers Naturalistic Creams
<
12
Pioneering Natural Makeup Companies
Pioneering Natural Makeup Companies
JASON Cosmetics Offers Products That Aren't Harsh on Your Skin
<
11
Teen Skincare Entrepreneurs
Teen Skincare Entrepreneurs
Ava Anderson is Taking Over the Beauty Industry
<
10
Lovable Legume Branding
Lovable Legume Branding
Hip Peas Packaging Incorporates Cute and Cartoony Versions of Vegetables
<
9
Scooter Skin Care Branding
Scooter Skin Care Branding
Via Vespa Packaging Appeals to the Young, Sporty and Speedy
<
8
Botanical Skin Care Packaging
Botanical Skin Care Packaging
Myrtle and Moss Products are Swathed in Earthy Elegance
<
7
Apothecary Beauty Branding
Apothecary Beauty Branding
Antique Bottles Inspire Packaging for Benefit Cosmetics b.right! Line
<
6
Effervescent Sunblock Branding
Effervescent Sunblock Branding
Apotek Hjartat Sunscreen Packaging Makes Nature Smile
<
5
Bright Skin Care Branding
Bright Skin Care Branding
'Naturally Cool Kids' Packaging Surpasses its Competition
<
4
Budding Skincare Branding
Budding Skincare Branding
Bebe de Foret Packaging Embodies the Leafy Accents of Sprouts in Soil
<
3
Blackboard Bottle Branding
Blackboard Bottle Branding
Sprout Skincare Packaging Illustrates the Elementary Integrity Inside
<
2
Delicious Skincare Designs
Delicious Skincare Designs
The Ayelet Naturals Line is Scrumptiously Fresh and Organic
<
1
Vegan Beauty Products
Vegan Beauty Products
"Be Fine" Skincare Made of Food
<