If you’re going to sell skincare products, it’s a tried and true technique to utilize earthy feminine packaging and this Pangea Organics Skincare does just that. Coming in brown containers with pastel labels, this skincare system allows users to easily identify the appropriate treatment for whatever the results the user’s trying to achieve. Aging is totally a problem of the past.
These Pangea Organics Skincare products are designed by the talented Josy Ivy, and if she continues to produce such great packaging, you can bet that she has a long illustrious career as a product designer ahead of her.
Implications - Consumers prefer simplified organic packaging in response to the recent insurgence of busy computer-generated graphics. Corporations looking to attract consumers should consider packaging that’s evocative of nature.
Earthy Skin Product Packaging
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Optical Illusion Branding
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