25 Shampoo Marketing Examples

From Flowing Facial Hair Ads to Alcohol-Scented Soap

— October 12, 2014 — Marketing
Although the concept of shampoo marketing might seem like an obscure topic at first glance, the innovative ways that brands are going about it are simply too interesting to not highlight. Starting with the hilarious approach that Head & Shoulders has taken to advertising, this collection of shampoo marketing examples features everything from packaging to billboards and everywhere in between to give a broad overview of how brands are selling something that traditionally sells itself.

What's fascinating is that within the past while we've seen shampoo marketing transition from being rather carefree to more serious in tone. This shift to speaking on a candid level with consumers is spilling outward from shampoo marketing to several areas in the sundries market and beyond.
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Lusciously Athletic Shampoo Ads
Lusciously Athletic Shampoo Ads
Head & Shoulders and Old Spice Merge to Create a New Shampoo
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22
Donation-Branded Haircare
Donation-Branded Haircare
Laabn Plasters How Much Money Goes to Charity Based on the Product
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21
Booze-Based Hair Products
Booze-Based Hair Products
Frank Leder's Wheat Beer Shampoo Gives You Luscious Beer-Drenched Locks
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20
Beer Based Shampoos
Beer Based Shampoos
Bröö is a Beer Hair Wash That Won't Leave Strands Smelling Like a House Party
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19
Stereotyped Shampoo Duos
Stereotyped Shampoo Duos
Holly Prince Celebrates Locks of Every Shade with the Betty Line
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18
Snowy Scalp Shampoo Ads
Snowy Scalp Shampoo Ads
L'angelica Shampoo Advises You Break Out the Skis in Case of Dandruff
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17
Sporty Shampoo Packaging
Sporty Shampoo Packaging
Head & Shoulders' World Cup Package Features Flags & Iconic Players
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16
Alcohol-Scented Soap
Alcohol-Scented Soap
The Beer Shampoo by Duffy's Brew Makes You Smell Like a Man
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15
Playful Bilingual Packaging
Playful Bilingual Packaging
Mistik Source's Bio-Pure Branding Includes French & English
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14
Egg-Shaped Eco Shampoo
Egg-Shaped Eco Shampoo
Low-Impact is Met by Low-Cost in the Form of Natura SOU Packaging
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13
Luxe Custom Hair Products
Luxe Custom Hair Products
This Custom Shampoo from Concoction Lets You Make the Perfect Mix
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12
Empowering Shampoo Ads
Empowering Shampoo Ads
This Pantene Shampoo Commercial Reminds Women to be Needlessly Unapologetic
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11
Alcoholic Shampoo Branding
Alcoholic Shampoo Branding
Weizen Bier Wheat Shampoo Packaging is Dressed Like Your Favorite Drink
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10
Insect-Covered Head Ads
Insect-Covered Head Ads
The Yunnan Baiyao Yang Yuanqing Campaign Focuses on Itchy Scalps
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9
Apothecary-Inspired Shampoo Packaging
Apothecary-Inspired Shampoo Packaging
Ancient Herb by Carmen Km Looks Aged
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8
Punchy Shampoo Branding
Punchy Shampoo Branding
Hairshop J-Line Packaging Has a Visual Volume to Complement its Contents
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7
Flowing Facial Hair Ads
Flowing Facial Hair Ads
This Shampoo Ad Flips the Script and Puts Long Hair on Men's Chins
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6
Abstract Shampoo Packaging
Abstract Shampoo Packaging
Aroma by 2Yolk Uses Surreal Shapes
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5
Two-Ended Grooming Products
Two-Ended Grooming Products
The Double Bottle Concept Halves the Containers in Your Shower
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4
Personified Pooch Shampoo Ads
Personified Pooch Shampoo Ads
The WildWash Natural Dog Shampoo Displays Humans in Their Ads
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3
Holey Shampoo Bottles
Holey Shampoo Bottles
The Convenient Cavity Dispenser is Handy
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2
Baggage Tag Branding
Baggage Tag Branding
Destination Shampoo Packaging is a Fitting Case for Travel-Sized Toiletries
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1
Gradated Shampoo Bottles
Gradated Shampoo Bottles
The Dove Shampoo Advanced Hair Series Packaging Shows Off Product Color
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