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20 Millennial Fatherhood Portrayals

From Father-Daughter Rap Videos to Personalized Fatherhood Ads

— July 22, 2016 — Marketing
These MIllennial fatherhood portrayals range from father-daughter rap videos to personalized fatherhood ads that aim to dispel popular stereotypes surrounding new dads. While major brands are no stranger to showing moms their appreciation through compelling and sentimental commercials, new dads can often get a bad rap in ads that portray them as clueless when compared to their partner.

Brands like Dove, Duracell and Johnson's are aiming to dispel these negative notions with campaigns that illustrate the strengths of modern dads. Whether sharing stories of fathers who have fought adversity to provide their kids with a better life or profiling tear-jerking accounts of military dads and their daughters, these examples feature humorous, relatable and emotive themes.

In addition to a myriad of compelling commercials, other Millennial fatherhood portrayals include new dad conference events and father-friendly hairstyling classes that teach dads how to help daughters with their hair.

2.6
Score
Popularity
Activity
Freshness
20
Boozy Father's Day Cruises
Boozy Father's Day Cruises
This Father's Day Cruise Treats Dads to Beer and Live Jazz
<
19
Personalized Fatherhood Campaigns
Personalized Fatherhood Campaigns
This Ad Negates Stereotypes of Incompetent First-Time Fathers
<
18
Passionate Fatherhood Ads
Passionate Fatherhood Ads
This Facebook Stories Submission Highlights Life as a Black Father
<
17
Dad Appreciation Anthems
Dad Appreciation Anthems
Taye Diggs Celebrates Dads in this Humorous Father's Day Rap Video
<
16
Superhero Streaming Ads
Superhero Streaming Ads
This Netflix Ad Enlists Vine Star 'BatDad' to Promote the Site
<
15
Fatherhood Vows Campaigns
Fatherhood Vows Campaigns
The Emotional 'When I'm A Dad' Campaign Highlights Fatherhood
<
14
New Dad Ads
New Dad Ads
Dove's Men+Care Commercial Captures Reactions to News of Becoming a Father
<
13
Parody Perfume Ads
Parody Perfume Ads
The Chive's Dad Bod Fragrance Campaign Celebrates the Viral Fad
<
12
Father Hairstyling Classes
Father Hairstyling Classes
The Daddy Daughter Hair Factory Teaches Men How to Style Girl's Hair
<
11
Modern Fatherhood Ads
Modern Fatherhood Ads
Dove Men+Care's Super Bowl Ad Shows What Real Strength Means
<
10
Fatherhood Cosmetics Campaigns
Fatherhood Cosmetics Campaigns
The Dove Men Care #RealStrength Campaign Targets Young Dads
<
9
Paternal Lifestyle Guides
Paternal Lifestyle Guides
'Fatherly' is a New Parenting Website Designed for Modern Fathers
<
8
Wrestling Dad Ads
Wrestling Dad Ads
This Ad Features WWE Star Roman Reigns Encouraging Fatherhood Involvement
<
7
Patriotic Battery Ads
Patriotic Battery Ads
Duracell's 4th of July Commercial Celebrates a Real Father-Daughter Story
<
6
Anime Parody Promotions
Anime Parody Promotions
A New Simpsons Parody Shows Homer Playing Pokémon Go at the Zoo
<
5
Modern Fatherhood Conferences
Modern Fatherhood Conferences
The Dad 2.0 Summit Explores the Changing Perspective of Parents
<
4
Humorous Child Care Ads
Humorous Child Care Ads
This Ad Shows the First Time a Father is Left Alone to Care for His Baby
<
3
Father-Daughter Rap Videos
Father-Daughter Rap Videos
The Kanye West Only One Video is a Sentimental Clip with Daughter North
<
2
Fashionable Fatherhood Photography
Fashionable Fatherhood Photography
Gracias Papa is a Father's Day Editorial by Dean Isidro
<
1
Edible Snack Cake Installations
Edible Snack Cake Installations
McVitie's Launched a Jaffa Cakes Tower for Father's Day 2016
<