The July 2020 shoe trends are widely expansive and feature designs that prepare for any occasion in any season. There are silhouettes that cater to different terrains for function, athletic designs for active consumers, unique designs for progressive styling, and much more.
A notable design that launched this month was by Dr. Martens and its latest collaboration alongside Pleasures. The duo work on the signature 1460 boot model and inform it with elements that capture juxtaposing subcultures to co-exist on the design. It perfectly encapsulates the New Wave with a rustic Punk Rock element as well. Another shoe trend this month is by Converse Japan, offering unique customizing options. Its White Atelier service allows the signature Chuck Taylor All Star Hi to be customized at weddings.
- Gen Z (primary audience)
- Gen Alpha (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
