Innovative shopping apps are a product of the digital age's influence on the fashion and retail industry. With brands willing to connect with their consumers in every way, these apps aid in shopping on the go.
Collage-style apps such as Polyvore Remix not only lets its users invent and refashion an array of looks, but this application also curates garments from around the world that can be bought at anytime. Infomercial shopping apps like MikMak offer shopping through portable infomercials targeted at the Millennial audience. For the bargain hunters, there are apps like Coupolog, which do all the deal-finding for its user.
These innovative shopping apps offer a wide range of features so there is something for every kind of shopper.
SCORE
6.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 84%
Activity 94%
Freshness 8%
