19 Examples of Girl-Targeted Tech

From Girls Coding Camps to Tech-Inspired Dollhouses

From girls coding camps that offer an immersive educational experience to tech-inspired dollhouses that expertly deviate from stereotypical gendered toys, there are plenty of impressive initiatives working to encourage tech careers in young women.

Tech-infused toys for girls are a great way to inspire creative play that engages female youth in activities that employ engineering skills and encourage problem solving. It is in these early stages that girls start to learn about society's expectations around young women. This early creative play can be central in planting the seed early regarding an interest in the engineering fields.

Programs like Girls Who Code and TechGirlz aim to cultivate this early interest into career-defining skills. By providing a space free of judgment in which girls can learn hands-on tech skills, young ladies who may not normally have access to such programs can learn in a supportive environment.

SCORE
5.6 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 74%
Activity 85%
Freshness 8%

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