30 Gen-Z Beauty Innovations

From Expressive Gen-Z Cosmetics to Disney K-Beauty Collaborations

These Gen-Z beauty innovations range from Disney-themed K-Beauty collections to expressive cosmetic lines for tweens. Standouts like the Innisfree & Disney range pay homage to iconic animated films -- like the popular Toy Story franchise -- while Petite 'n Pretty's makeup range lets kids express themselves in a safe and age-appropriate way. The brand's products are not only gentle on skin and free of harsh toxins but are also pediatrician-approved.

Other notable Gen-Z beauty innovations include Spectrum Collections' Minnie Mouse makeup brush set and pouch, and Nuest Cosmetics' Chic2Cheek cushion compacts. While Spectrum Collections' limited edition brush set appeals to Disney fans of all ages, Nuest Cosmetics' product is geared toward consumers looking to customize their makeup. This is thanks to the fun sticker sets included within each package.

SCORE
6.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 100%
Activity 100%
Freshness 8%
Simple Glitter-Filled Eyeshadows
CATEGORY
Fashion
Simple Glitter-Filled Eyeshadows
Beauty Lab Toys
CATEGORY
Life-Stages
Beauty Lab Toys
Cartoon Cat Sheet Masks
CATEGORY
Fashion
Cartoon Cat Sheet Masks
Glittery Cosmetic Gels
CATEGORY
Fashion
Glittery Cosmetic Gels
Collaborative Gen Z Skincare
CATEGORY
Fashion
Collaborative Gen Z Skincare
Kid-Friendly Essential Oil Sets
CATEGORY
Life-Stages
Kid-Friendly Essential Oil Sets
Cartoon Dog-Themed Cosmetics
CATEGORY
Fashion
Cartoon Dog-Themed Cosmetics
Sleeping Princess Headbands
CATEGORY
Fashion
Sleeping Princess Headbands
Colorful Celebration Skincare
CATEGORY
Life-Stages
Colorful Celebration Skincare
Multi-Use Glitter Sticks
CATEGORY
Fashion
Multi-Use Glitter Sticks
Lifestyle-Centric Acne Treatments
CATEGORY
Fashion
Lifestyle-Centric Acne Treatments
Cartoon Mouse Makeup Accessories
CATEGORY
Fashion
Cartoon Mouse Makeup Accessories
Disney-Themed Cosmetic Lines
CATEGORY
Fashion
Disney-Themed Cosmetic Lines
Child-Focused Cosmetic Brands
CATEGORY
Fashion
Child-Focused Cosmetic Brands
Collaborative Cartoon-inspired Cosmetics
CATEGORY
Fashion
Collaborative Cartoon-inspired Cosmetics
Pre-Teen Self-Care Products
CATEGORY
Lifestyle
Pre-Teen Self-Care Products
Cat-Stamped Lipstick Lines
CATEGORY
Fashion
Cat-Stamped Lipstick Lines
Rainbow Glitter Sunscreens
CATEGORY
Fashion
Rainbow Glitter Sunscreens
Teen-Friendly Skincare Sets
CATEGORY
Life-Stages
Teen-Friendly Skincare Sets
Pizza-Themed Makeup Palettes
CATEGORY
Fashion
Pizza-Themed Makeup Palettes
Disney K-Beauty Collections
CATEGORY
Fashion
Disney K-Beauty Collections
Face Mask Sticks
CATEGORY
Fashion
Face Mask Sticks
Fantasy-Inspired Brush Sets
CATEGORY
Fashion
Fantasy-Inspired Brush Sets
Disney Makeup Brush Sets
CATEGORY
Fashion
Disney Makeup Brush Sets
Customizable Cushion Compacts
CATEGORY
Art & Design
Customizable Cushion Compacts
Whimsical Cosmetic Pop-Ups
CATEGORY
Fashion
Whimsical Cosmetic Pop-Ups
Kid-Friendly Body Mists
CATEGORY
Life-Stages
Kid-Friendly Body Mists
Expressive Gen Z Cosmetics
CATEGORY
Life-Stages
Expressive Gen Z Cosmetics
Gen Z Beauty Brands
CATEGORY
Life-Stages
Gen Z Beauty Brands
Gen Z-Targeting Makeup Brands
CATEGORY
Marketing
Gen Z-Targeting Makeup Brands