Simple Glitter-Filled Eyeshadows

The Ciaté London Glitter Storm Palette is Perfect for Travel

Beauty brand Ciaté London recently launched its new 'Glitter Storm Palette,' which is available from its web store for $42 USD.

A total of nine shades can be found inside of the palette, all of which are simple neutral hues that are universally flattering on every skin tone. This includes a variety of both shimmering and matte browns, in addition to a number of light and dark berry hues. With these combinations, the palette can be used to create everything from a natural-looking day look for the office, or a glam-heavy smokey eye for a night out.

To reflect the stunning metallic hues inside, the Glitter Storm Palette comes packaged in a beautiful purple case that's covered in gold flecks of glitter.

Glitter-filled Eyeshadows
Creating eyeshadows with glitter elements offers innovative makeup options.
Neutral Hues
The popularity of universally flattering neutral shades presents opportunities for new makeup products.
Travel-friendly Makeup
Designing palettes specifically for travel purposes allows for disruptive innovation in the beauty industry.

Sectors Adopting This

Beauty
Beauty brands can explore the creation of glittershadows to tap into the growing demand for unique makeup products.
Cosmetics
The cosmetics industry can focus on developing neutral shades that suit a wider range of skin tones and preferences.
Travel
Travel companies can collaborate with beauty brands to produce compact, travel-friendly makeup products for consumers on the go.
SCORE
2.0 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 35%
Activity 16%
Freshness 8%