Almost every kid has a dream of having a twin. While twins take up only a small percent of the population, the rest of us can live vicariously through the matching clothes and supposed mind-reading abilities found within this cluster.
Dream up your ideal twin with these twintastic fashion innovations from carbon copy campaigns to goth spring style.
Implications - The concept of two completely identical beings is conceptually and aesthetically interesting, making twins ideal for fashion photography. Generally, twins included in fashion spreads are made to bear similar looks that emulate completely opposite tones. This appeals to the consumer seeking balance in their lives, with the imagery of twins reminiscent to that of the ying and yang.
SCORE
0.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
POPULARITY
Popularity 3%
Activity 1%
Freshness 8%
