'Both Sides' by Andreas Stavrinides Shows off Matching Makeup

 - Jan 6, 2010   Updated: Jun 1 2011
References: andreasstavrinides & behance.net
'Both Sides' by Andreas Stavrinides is a photo shoot that celebrates beauty using multiple models with identical makeup and hair. I can't decide whether these models remind me more of mannequins or Barbie dolls, but the mirrored effect is hypnotizing.

Check out more images of 'Both Sides' by Andreas Stavrinides above, and keep clicking for more features that highlight matching from Trend Hunter's archives.

Implications - Society is saturated with advertisements flaunting photography, making it overwhelming for consumers. However, if companies can incorporate a unique edge into their advertising and show the consumer something they haven't seen before, they can hold their attention. Industries should focus on more extreme advertising -- this will ensure that consumers absorb and remember their message.