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22 Blogger Marketing Partnerships

From Quirky Blogger Collaborations to Sporty Blogger Apparel

— February 5, 2016 — Pop Culture
Brands are utilizing blogger marketing techniques more than ever, which is evident through this collection of examples ranging from fashion, to food and everywhere in between.

The relationship between consumer and brand is often an us versus them mentality; consumers can sometimes view brands as faceless entities. As such, the co-branding initiatives found in this collection highlight a number of different ways that brands are interacting with bloggers and influencers.

The use of blogger and influencer partnerships with things such as clothing collections or pop-up shops helps to bridge the gap that can exist between consumers and brands. The examples here focus on body-conscious fashion, healthy workout endeavors and even food-centric initiatives that all help to link bloggers, consumers and brands together in unison.
6.6
Score
Popularity
Activity
Freshness
22
Summer-Colored Hijabs
Summer-Colored Hijabs
This Line of Colorful Headscarves Provides Summery Options for Muslims
<
21
Sporty Blogger Apparel
Sporty Blogger Apparel
Fitness Blogger Adrianne Ho is Debuting a Sultry Sportswear Collection
<
20
Yoga-Running Courses
Yoga-Running Courses
'Roga' Combines Running and Yoga for Complete Fitness
<
19
Quirky Blogger Collaborations
Quirky Blogger Collaborations
Susie Bubble Teams Up with Monki to Fuse Fun Aesthetics
<
18
Blogger-Hosted Teen Programs
Blogger-Hosted Teen Programs
The Disney Channel Vlog Shares Celeb, Fashion and Music News
<
17
Fashion Confidence Campaigns
Fashion Confidence Campaigns
Amazon Fashion Encourages Women to Embrace Their Beauty Differences
<
16
Latina Blogger Clothing Collaborations
Latina Blogger Clothing Collaborations
This Blogger Teamed Up with 'Aéropostale' for a New Line
<
15
Designer Yogurt Pots
Designer Yogurt Pots
Mullerlight Sourced Julien Macdonald for Blogger-Designed Yogurt Packaging
<
14
Body Positive Fashion Bloggers
Body Positive Fashion Bloggers
This Blogger Helps Design Fashionable Apparel for Plus-size Women
<
13
Gardening Blogger Projects
Gardening Blogger Projects
Miracle-Gro and Oh Joy! Team Up to Share DIY Garden Projects
<
12
Easygoing Blogger Collections
Easygoing Blogger Collections
The Cupcakes and Cashmere Line is Exclusive to Nordstrom
<
11
Tween-Targeting Vlogs
Tween-Targeting Vlogs
'Revved Up Rooms' Features YouTuber Meg DeAngelis Giving Room Decor Tips
<
10
Influencer Summer Camps
Influencer Summer Camps
Spark Camp is a Casual Conference for World's Brightest Minds
<
9
Luxe Bespoke Shoes
Luxe Bespoke Shoes
Farfetch and MySwear Created a Platform for Designing Customized Shoes
<
8
Curvy Blogger Collections
Curvy Blogger Collections
This New Plus-Size Line is Inspired by Fashion Bloggers
<
7
Lifestyle Basketball Sneakers
Lifestyle Basketball Sneakers
The Jordan Westbrook 0 is the First of Its Kind for the Nike Brand
<
6
Sultry Shoe Campaigns
Sultry Shoe Campaigns
Blogger Rocky Barnes is the Face of This Season's Sam Edelman Shoes
<
5
Blogger-Curated Retail Displays
Blogger-Curated Retail Displays
This Blog Collaboration Set Up Stations Inside Crate and Barrel
<
4
Sensory Dessert Schools
Sensory Dessert Schools
Haagen-Dazs' Ice Cream Master Academy is a School for the Senses
<
3
Social Fashion Pop-Ups
Social Fashion Pop-Ups
Tumblr Created a NYFW Pop-Up Shop Featuring a RTW Collection
<
2
Bold Plus-Size Bikinis
Bold Plus-Size Bikinis
This Plus-Size Swimwear Features Bright Colors and Playful Patterns
<
1
Curvy Blogger Collections
Curvy Blogger Collections
The Nadia Aboulhosn x Boohoo Capsule Collection is Fierce
<