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Virtual Malls

Brands are launching online re-creations of shopping malls and storefronts

Trend - Amid the COVID-19 pandemic, brands are launching virtual shopping centers to recreate the traditional shopping experience online. These range from virtual street fronts to large-scale digital shopping centers and allow owners to showcase their products to a niche, virtual community.

Insight - The COVID-19 pandemic has forced many consumers to remain indoors, without the opportunity to easily acquire the goods they had access to before. Many consumers are looking for streamlined and convenient solutions to continue their previous shopping habits and are turning to brands to provide a curated selection of products to browse.
Workshop Question - How can your brand leverage online communities to showcase its products or services?
6.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 20 Examples:
69,187 Total Clicks
Date Range:
May 20 — Jun 20
Trending:
Warm
Consumer Insight Topics:

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