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Turmeric Beauty

North American beauty brands are exploring the traditional benefits of turmeric

Trend - For centuries, turmeric has been used in Chinese medicine and Indian ayurveda due to its healing antioxidant properties. These ingredients has been used to remedy things like inflammation and acne in these regions, and has now made it's way to the North American beauty industry.

Insight - Consumers are becoming more conscious of their skin's health and are following routine regimens in order to sustain it. The growing understanding of the skincare space has resulted in a renewed focus on natural ingredients, as consumers find them more trustworthy due to the centuries of cultural and medicinal impact many of them have had.
Workshop Question - How can your product or service be enhanced from traditional practices internationally?
Trend Themes
1. Natural Ingredient Skincare - The growing understanding of the skincare space has resulted in a renewed focus on natural ingredients, creating opportunities for companies to incorporate traditionally healing herbs like turmeric.
2. Botanical-based Skincare - The use of natural ingredients like turmeric in botanical-based skincare collections is on the rise as a response to growing consumer need for sustainable, healthy, and responsible beauty products.
3. Skin Barrier Protection - New product lines like Neutrogena's Clear & Soothe range aim to care for the skin barrier by using anti-inflammatory and gentle ingredients such as turmeric.
Industry Implications
1. Beauty and Skincare - Turmeric's recent popularity as a core ingredient across North American beauty brands is primed to continue as more consumers seek natural, effective skincare options.
2. Natural Health & Wellness - The rise of natural alternatives in health and wellness can be seen through turmeric's popularity in modern skincare regime trends.
3. Food & Beverage - Turmeric is often used as a spice in food and beverage products and is now seeing a rise in usage as a skincare ingredient, showing the need for crossover innovation between the two industries.
3.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 45 Examples:
62,060 Total Clicks
Date Range:
Sep 19 — Jul 20
Trending:
Average
Consumer Insight Topics:

Featured Examples

Turmeric-Infused Eye Creams
Turmeric-Infused Eye Creams
Sweet Chef's Hydrating Eye Cream Blends Ginger, Vitamin C & Probiotics
Sweet Chef’s hydrating eye cream boasts a brightening formula thanks to the addition of turmeric. The uniquely formulated gel-cream also contains other food ingredients like antioxidant-rich... MORE
Turmeric-Powered Skincare Collections
Turmeric-Powered Skincare Collections
Neutrogena's Clear & Soothe Spotlights MightyTurmeric
The new Clear & Soothe collection from Neutrogena is powered by naturally anti-inflammatory, anti-bacterial and antioxidant-rich turmeric, which is especially beneficial for blemish-prone skin.... MORE
Rejuvenating Face Masks
Rejuvenating Face Masks
Kiehl's Radiance Face Mask is Energizing and Packed with Nutrition
Kiehl’s ‘Tumeric and Cranberry Seed Energizing Radiance Face Mask’ brightens and energizes skin that looks dull or fatigued. The formula restores the skin to look healthy and rosy... MORE
Anti-Inflammatory Skincare
Anti-Inflammatory Skincare
Neutrogena Recently Unveiled the New Clear & Soothe Range
Tumer has recently become popular in the health and beauty sector for its anti-inflammatory and healing properties, and Neutrogena is harnessing its powers in its new Clear & Soothe range. The... MORE
Turmeric-Infused Moisturizing Eye Serums
Turmeric-Infused Moisturizing Eye Serums
Wildcraft's Eye Serum Brightens Dull and Uneven Skin
For women looking to reduce inflammation and brighten the skin surrounding their eyes, Wildcraft’s Eye Serum was formulated will organic and simple ingredients to soothe and hydrate your under-... MORE
Botanical-Based Face Oils
Botanical-Based Face Oils
Sunday Riley's C.E.O. Glow Oil is Packed with Turmeric and Vitamin C
Sunday Riley’s special C.E.O. Glow face oil is botanically based and perfect if one needs a quick radiant boost on the complexion of their skin. The formula of the oil is packed with... MORE

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