Category
Lifestyle
Assisted Choices
Trend cluster
Category
Sustainable
Test
Medical testing devices are updated with sustainability in mind.
3.5
Trend score
Trend
What is the Sustainable Test trend?
Sustainable Test: Brands are emphasizing a more eco-conscious approach to manufacturing in healthcare and, in doing so, are pioneering a number of consumer-facing sustainable and biodegradable medical testing devices. This does not only include specialized tests but also general testing equipment.
Insight
The consumer insight behind the Sustainable Test trend
Global awareness about the dangers and effects of climate change has caused contemporary consumers to set high sustainability expectations for brands. Living an eco-conscious lifestyle allows individuals to gain peace of mind because they are preserving the planet for their offspring and future generations. While these demands have been predominantly directed at retail, fashion, packaging, and travel companies, many, who are driven by ambition, are redirecting to focus on other industries that have been "overlooked."
Trend themes
Themes within the Sustainable Test trend
Three behaviours holding the trend together01
Eco-Conscious Manufacturing in Healthcare
Brands are emphasizing a more eco-conscious approach to manufacturing in healthcare and creating sustainable and biodegradable medical testing devices.
02
Biodegradable and Sustainable Test Kits
The development of biodegradable and sustainable test kits is being seen as a response to the need for more sustainable design in medical testing devices.
03
Reusable and Convenient Testing Products
Startups are developing reusable and convenient testing products for ovulation and pregnancy tracking, with packaging that is eco-friendly and convenient for users.
Industry implications
What the Sustainable Test trend means for industry
Where the trend changes the playbookFor
Healthcare Manufacturing
Manufacturers and suppliers can invest in more sustainable methods of production in healthcare to create eco-conscious products for consumers.
For
Biodegradable Materials Development
Innovators in materials development can explore the potential of biodegradable materials to replace traditional plastic testing kits in healthcare and other industries.
For
Direct-to-Consumer Health
Direct-to-consumer health startups can disrupt the industry by creating reusable and convenient testing products for ovulation and pregnancy tracking that are eco-friendly and affordable.
Workshop question
How can your brand help create a more sustainable healthcare experience?
Trend signals
Trend signals for Sustainable Test
Trend score 3.5 out of 10, from popularity 48%, activity 45%, freshness 12%.
Popularity48%
Activity45%
Freshness12%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Sustainable Test trend
6 featured examples from May 19, 2020 to May 10, 2022CategoryEco
Biodegradable Health Testing Kits
The 'ECO-FLO' Biodegradable COVID-19 Test Tackles Medical Waste
The medical supplies industry can innovate by developing biodegradable and sustainable products to reduce the negative environmental impact.
CategoryEco
Flushable Pregnancy Tests
Lia Diagnostics' Biodegradable Pregnancy Test is Now on the Market
The development of biodegradable pregnancy tests presents an opportunity for companies within sustainability-focused industries to expand their offerings to include biodegradable…
CategoryEco
Biodegradable Medical Materials
Global Wholehealth Partners Corp. is Pioneering Sustainability
Companies within this industry can explore the use of biodegradable materials to create more sustainable medical testing devices.
CategoryLifestyle
Ovulation Testing Kits
OVRY™ Makes Ovulation and Pregnancy Tracking Easy and Convenient
The fertility products industry can capitalize on the trend of convenient ovulation testing kits by developing innovative and user-friendly solutions.
CategoryEco
Recycled Component Medication Packaging
The Multicolor Belvedere Packaging is Safety Focused
Opportunity to offer eco-friendly, accessible and safety-compliant medication packaging options to the pharmaceutical industry.
CategoryEco
Plant-Based Health Tests
This Biodegradable Medical COVID-19 Test Kit Breaks Down in 10 Weeks
The healthcare industry can leverage biodegradable medical tests and plastic-free PPE to reduce its environmental impact.
