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Smart Bottles

Connected water bottles help users track their water intake

Trend - In an oversaturated market, water bottle brands are trying to stand out by offering bottles that are enhanced with tech. These connected bottles help consumers stay motivated to hydrate during the day, as well as track their intake over time.

Insight - Consumers who prioritize "wellness" are no longer only tracking fitness levels with smart technology, but different facets of their lives that all contribute to their mental and physical health. The use of connected tech to motivate and track performance in a range of areas helps consumers stay committed to their personal goals.
Workshop Question - How is your brand helping to motivate its customers?
9.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 34 Examples:
57,798 Total Clicks
Date Range:
Mar 20 — Dec 21
Trending:
This Month and Viral
Consumer Insight Topics:

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