Glamorous, flashy fashion offers a break from recessionary woes
Implications - As the credit crunch trundles on, many people are tired of hearing bad news and are looking for a fun escape. Recently, showgirl detailing in the form of rhinestones, feathers and gold have been popping up on a variety of items, giving people a break from the reality of the bad economy.
Trend Themes
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Vintage Re-emergence — Creative professionals can take advantage of vintage designs, channeling old aesthetics to inject a sense of nostalgia to appeal to consumers.
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Luxurious Escapism — As consumers look for an escape from the reality of bad economic news, glamorous, flashy fashion items are popping up to help individuals enjoy a momentary escape to luxurious fantasy worlds.
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Bling and Gold Everywhere — There is a trend of decorating items with gold or bling, from shoes, massagers, game consoles, wine coolers to even vintage cars.
Industry Implications
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Fashion Industry — The fashion industry can leverage the Vintage Re-emergence trend and the trend of Luxurious Escapism to create flashy clothing designs that appeal to consumers' desires for an escape from the challenges of daily life.
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Luxury Goods Market — Luxury goods companies can tap into the trend of decorating items with gold or bling, which creates the perception of luxury and exclusivity for high-end customers.
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Entertainment Industry — Game console designers and developers could design customized game consoles with a luxe feel, similar to the gold-plated Wii gifted to the Queen, which imbues the game experience with a sophisticated and premium ambiance.
11 Featured, 59 Examples:
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Date Range:
Apr 09 — Jun 09
Trending:
Hot
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