Remote forms of childcare grow in popularity amidst continued restrictions
Trend - Childcare isn't just about watching over children and ensuring their safety, but about nurturing their abilities, keeping them entertained and teaching them. These forms of childcare are being accommodated with remote options amidst the ongoing pandemic--with everything from virtual storytelling to camps being options for kids.
Insight - The ongoing pandemic has brought on a unique set of challenges for parents of young children--crucial aspects of child-rearing like childcare, education, and entertainment have all been disrupted and have forced parents to adapt despite their circumstances. Products and services that ease this continued transition are therefore especially appealing to parents.
Insight - The ongoing pandemic has brought on a unique set of challenges for parents of young children--crucial aspects of child-rearing like childcare, education, and entertainment have all been disrupted and have forced parents to adapt despite their circumstances. Products and services that ease this continued transition are therefore especially appealing to parents.
Workshop Question - How is your brand easing transitions for customers amidst the ongoing pandemic?
Trend Themes
1. Remote Childcare - The ongoing pandemic has brought on a unique set of challenges for parents of young children--crucial aspects of child-rearing like childcare, education, and entertainment have all been disrupted and have forced parents to adapt despite their circumstances.
2. Virtual Engagement Platforms - Platforms like Caribu and Goodnight Zoom that allow for remote engagement, education, and entertainment for children and seniors are becoming increasingly popular in a pandemic-affected world.
3. Hybrid Learning/tutoring - Remote learning and in-person tutoring are combining to create hybrid learning experiences – like the Zutor Concierge – that help families navigate work-and-learn-at-home challenges.
Industry Implications
1. Edtech - The education technology industry has an opportunity to disrupt the childcare industry with the development of remote learning platforms and virtual tutoring services.
2. Healthcare - The healthcare industry has an opportunity to disrupt the childcare industry with the development of virtual care services that address the mental and emotional health challenges of children and families during the pandemic.
3. Consumer Goods - Consumer goods companies have an opportunity to disrupt the childcare industry with the development of household staples and innovative products that support remote learning, entertainment, and engagement for children.
4 Featured, 36 Examples:
50,582 Total Clicks
Date Range:
Jun 20 — Jan 21
Trending:
Average
Consumer Insight Topics:
