Reimagined Design

Designers are rethinking traditional product formats to meet pandemic needs

Trend - The COVID-19 pandemic has enforced various restrictions on a global level—from the way we interact with one another to traveling and cleanliness. As a result, many designers are striving to reimagine traditional products like door handles and protective equipment to better suit the context of the pandemic.

Insight - The current health pandemic is forcing consumers to rethink the ways they interact with people and objects on a day-to-day basis. Many are finding it increasingly difficult to change their habits or even to adapt old products to meet new needs. As a result, individuals look for solutions that embrace intuitive design as such innovations allow them to better adapt to the changes brought on by the current pandemic. This gives them peace of mind as they are prompted to seamlessly engage in best safety practices for the sake of public health.
Workshop Question - How might your brand tap intuitive design to meet immediate needs?

Trend Themes

  1. Intuitive Design — Due to the pandemic context, many designers are striving to reimagine traditional products using intuitive design to better suit pandemic needs.
  2. Utilizing Facilities and Resources — Companies and industries are repurposing their current resources and facilities to swiftly manufacture much-needed pandemic-related necessities.
  3. Modified Devices — Medical professionals and engineers are modifying tools and equipment to repurpose them as solutions for pandemic-related needs.

Industry Implications

  1. Product Design — Design professionals can take this opportunity to use their skills to re-imagine products for pandemic scenarios.
  2. Manufacturing and Production — Companies with existing facilities can look at how to repurpose or adapt their resources to create pandemic-related products.
  3. Healthcare and Medical Devices — Professionals can explore how existing equipment can be modified or used for different purposes in the healthcare industry during times of crisis.
5.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 29 Examples:
95,492 Total Clicks
Date Range:
Mar 20 — Apr 20
Trending:
Warm
Consumer Insight Topics:

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