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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,539 more

Reactionary Health

Therapeutic platforms offer coping techniques for those dealing with COVID-19

Trend - Platforms and videos that are designed to offer people coping mechanisms to deal with depression and anxiety are on the rise as brands aim to reduce some of the psychological consequences that will result from the COVID-19 pandemic.

Insight - The COVID-19 pandemic has changed the lives of billions of people around the world, and the new normal consumers are facing is psychologically draining. Between people losing their means of income, worrying about their health and the health of their loved ones, and experiencing social isolation that's only somewhat alleviated by virtual means of connectivity--people's mental health is currently at-risk. Accessible ways to cope amidst the indefinite uncertainty offer consumers some respite while they get accustomed to the changes happening around them.
Workshop Question - How is your brand alleviating the stress that COVID-19 has brought to your customers or employees?
6.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 33 Examples:
12,054 Total Clicks
Date Range:
Mar 20 — Apr 20
Trending:
This Month and Mild
Consumer Insight Topics:

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