Category
Art & Design
Oven Aesthetics
Trend cluster
Category
Post-Travel
Post-COVID travel will look very different than what consumers are accustomed to.
5.6
Trend score
Trend
What is the Post-Travel trend?
Post-Travel: Even before a vaccine for COVID-19 is available, countries around the world will reopen in order to restart their economies. This includes travel, however airlines will have to re-think operations in order for people to remain safe. Once lacking consistent hygiene protocols and cramming people into planes, airlines will have to focus more on space and hygiene as travel picks back up.
Insight
The consumer insight behind the Post-Travel trend
The psychological mark that COVID-19 has left on consumers and businesses alike will likely remain for long after there's a vaccine for the virus. People's lives have been upended, and the new habits they're forming around cleanliness and physical distancing may remain as part of people's routines once the crisis passes. This impact will force businesses to take into account new consumer habits as they reopen or ramp up service and production in a post-COVID world.
Trend themes
Themes within the Post-Travel trend
Three behaviours holding the trend together01
Increased focus on hygiene protocols in travel industry
The COVID-19 pandemic has left a lasting impact on consumer habits and businesses will need to take into account new hygiene protocols and physical distancing even after a vaccine is available.
02
Design innovation for post-pandemic air travel
Airline companies and designers are coming up with innovative solutions such as walk-through sanitizers, seat shields, and screen dividers to ensure safety and peace of mind for passengers who are flying during a pandemic.
03
Sanitized travel guides as resources for the travel industry
Companies are producing travel resources like SimplyFlying's Sanitized Travel Guide that take into account the changes in travel brought about by COVID-19, exploring how travel would change post-COVID and the best practices airlines should adopt to ensure safety and peace of mind for passengers.
Industry implications
What the Post-Travel trend means for industry
Where the trend changes the playbookFor
Event planning
Walk-through sanitizers have the potential to become fixtures in everything from event venues and airports to large buildings and other places where volumes of people need to pass through.
For
Aerospace engineering
Aerospace engineers are coming up with innovative seat designs such as Florian Barjot's PlanBay concept which is a removable separation kit that creates a 'bubble' of protection around passengers.
For
Travel industry
Sanitized travel guides like SimplyFlying's provide valuable insight into how the travel industry can adapt and evolve in the post-COVID world to keep passengers safe and at ease.
Workshop question
How is your brand safety planning for the reopening of its local economy?
Trend signals
Trend signals for Post-Travel
Trend score 5.6 out of 10, from popularity 81%, activity 77%, freshness 9%.
Popularity81%
Activity77%
Freshness9%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
South America
Africa
Evidence
Examples of the Post-Travel trend
5 featured examples from May 8 to May 13, 2020CategoryWorld
Separating Airplane Seats
Aviointeriors Debuted the 'Glassafe' Shield Concept to Make Travel Safer
Disruptive innovation opportunity: Innovate and design cabin interiors that prioritize safety and hygiene, incorporating features like antimicrobial surfaces, touchless technologi…
CategoryWorld
Walk-Through Sanitizers
CLeanTech Permits Entry with Built-In Temperature Checking
The event management industry can benefit from the adoption of walk-through sanitizers to enhance safety and sanitation measures in event venues.
CategoryWorld
Middle Seat-Replacing Sneeze Guards
Factory Design Debuts Isolate Screen Divider Kit for Airplanes
The aviation industry is actively seeking innovative solutions to redesign airplane interiors and enhance passenger safety amid the COVID-19 pandemic, opening up opportunities for…
CategoryWorld
Post-Pandemic Air Travel Guides
SimpliFlying's Sanitized Travel Guide Predicts Airlines' Future
The aviation industry can leverage this guide to develop innovative ways in which they can improve the safety and hygiene standards in airplanes for passengers during air travel p…
CategoryAutos
Hygienic Airplane Seats
Florian Barjot Debuts PlanBay, A Removable Separation Kit for Travel
The concept of hygienic airplane seating can create innovation opportunities for airlines who prioritize in-flight protection and comfort to attract customers.
